Problem: Tiffin needs to expand their audience. 
Solution: Target travelers in airports and show them what they’re missing out on by flying instead of driving.

Gate-specific airport boards will show exactly what passengers will be flying over and missing out on based on their flight path.

When users search for plane tickets on sites like Travelocity, Trivago, and more, they’ll see the same messaging our airport boards communicate.
ACD: Jason Corbin
AD: Lauren Meadows and Alexia Korte

CW: Mary Buzbee
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